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Explore the Nissan Logo Design and Meaning

2020 Nissan Kicks

One thing that sets Nissan sedans or SUVs apart on Huntington Park roads is the universally-recognized Nissan logo. No matter what kind of sleek and efficient model you’re shopping for around Huntington Park, the unique Nissan logo represents the brand’s dedication to provide you with a quality and innovative automotive experience that you can count on for years to come. Nissan’s logo has gone through several iterations over years while always remaining true to the company’s core values and practices. Learn more about what sets this logo design from others, and then shop for your next Nissan at Nissan of Downtown L.A.!



 

Nissan Logo Meaning & History

The Nissan logo was created when the Nissan Motor Company consolidated manufacturing of Datsun vehicles in 1932 and retrofitted their emblem design for Nissan models. The original Nissan logo maintains many original designs today such as the Nissan name on a horizontal block with a circle around it.

Nissan Symbol: What’s the Significance?

This simple, yet elegant design references the brand’s own Japanese roots as the automotive manufacturer became recognized for its large presence in Japan at the logo alluding to the land of the rising sun. On a related note, the meaning of the word Nissan is essentially an abbreviation for the original company. What’s more, its a combination of Japanese characters “ni” (“sun”) and “ssan” (“product” or “birth”). Thus, Nissan is a product of Japan, the land of the rising sun!

As the logo symbolizes Nissan’s heritage, its founder Yoshisuke Aikawa attests that the logo coincides with one of the company’s core beliefs: “Shisei tenjitsu o tsuranuku”. This phrase is interpreted to mean, “If you have a strong belief, it penetrates even the sun,” reinforcing Nissan’s never-ending commitment to innovation and moving forward.

Nissan Logo History & Design Progression Over the Years

To keep up with the times, the Nissan logo has gone through several changes, while always maintaining the simplicity of the Nissan name, and elements like the rectangular block and outline circle.

When Nissan took over the Datsun logo, it had certain colors like a blue horizontal text box and red colored circle around the logo. Throughout the 1980s and 1990s these design elements changed from Grey and Silver to White and Black color combinations.

In 2012, it was redesigned for a more elegant look that had gradient silver or greys on the entirety of the emblem. Recently, it was updated once more to remove the shadowing and three-dimensional look of the old logo with a sharp and flat text and design that presents a sleek and cutting-edge style for the future. Plus, its refined circular lines also offers a subtle and unique horizontal outline of the Nissan name, while still referencing the brand’s focus of “aiming towards the sun.”

Learn More About Nissan Models at Nissan of Downtown L.A.

Now that you’ve had a chance to learn more about the unique Nissan logo design and meaning, you’ll have a greater appreciation for your Nissan each time you take it out on Bell Gardens roads.

You can learn more about the Nissan brand and its many outstanding vehicle features at Nissan of Downtown L.A., including Nissan Intelligent Mobility. You can also browse our online inventory of new Nissan models for sale, plus save even more on the latest Nissan configurations when you search among our rotating national offers and incentives.

Our finance team can answer any of your questions and get the car buying or leasing process started right away. Contact us today for more information and to schedule your test drive at our dealership near Van Nuys!

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